What technology you need and why
When tracking the behavior of your audience, you leverage Sitefinity Insight client-side tracking capabilities.
Depending on your tracking scenarios, you or your team need to have background knowledge in the following areas:
|
Area |
Why you need it |
|
Background
knowledge
|
C# and JavaScript |
To leverage the JavaScript and .NET SDK capabilities for tracking |
| HTTP requests |
Send interactions to Sitefinity Insight |
| Browser-debugging tools |
Investigate performance and response time on client side by running an in-browser or standalone profiling tools.
|
| Sitefinity CMS |
Modules |
Sitefinity Insight, Personalization, Forms, Multisite, etc. |
| Advanced settings |
Modify the default settings of Sitefinity CMS to serve the purposes of your scenarios and sites. |
| JavaScript widget |
Embed JavaScript code in your page and enhance its functionality. For example, you can use JavaScript to validate user input. |
| Forms FieldName setting |
For anonymous visitors and contacts mapping when filling a form on your sites. |
| Insight connector |
Integrate with Sitefinity CMS and track events on Sitefinity CMS sites |
| Sitefinity Insight |
JavaScript and .NET SDKs |
- Track custom events and interactions
- Track interactions outside of Sitefinity CMS
- Generate custom interactions with a specific predicate or object
- Extend the reported subject and object metadata
- Generate interactions for custom widgets
|
| Data integration |
Integrate the data coming from different data sources - systems or sites. |
| Google Tag Manager
NOTE: Only if you previously used GTM.
|
Custom tags |
- Integrate with Google services
- Upload data
- Track Google custom engine search queries
- Track interactions with YouTube videos
- Use custom HTML or JavaScript code for tracking Google services
|